Product manager for Yahoo Finance’s Android app, having been twice promoted as an APM

Worked strategically to develop and successfully execute my vision and strategy for the Android and iOS apps

Launched one of Finance’s most successful features ever by ideating, designing and launching a brand new symbol discovery experience

Selected to lead a special project which was so successful I presented it to Yahoo’s 10,000 employees. The work saw me lead a team of 45 people where we took a highly innovative product from zero to one

In total led over 70 separate initiatives over two years for 24 engineers

Promoted to become the sole product manager for Yahoo Finance’s Android app, where in 3.5 months I increased its Play Store rating from 3.5 to 4.3 by rigorously focusing on the user, ultimately reaching an all-time high rating of 4.7

Ideated and launched a series of highly successful symbol screen improvements, including a new like bar experience, a financial literacy feature and an entirely redesigned information architecture

Significantly optimised performance and cost-effectiveness

One of six selected to join Yahoo’s prestigious APM program (0.3% acceptance rate), which offers the unique opportunity to drive the product vision, strategy, and roadmap for high-impact products across the company

Secured >$150k of advertiser spend by leading the effort to launch a new DSP ad format via defining the strategy, pitching to advertisers, guiding internal teams and managing external partner relationships

Led the rollout of an industry-first, patent-pending product, an ad text strength indicator, by determining its direction as well as leading UX, development and research teams. The feature resulted in a 27% CTR lift for advertisers and has been prominently featured by AdAge and MediaPost

Led the effort to launch a brand new ad format by defining the strategy, guiding internal teams, coordinating with fellow internal stakeholders and managing external partner relationships