Product Manager for the B2C website of Revolut, one of the fastest growing fintech companies in the world
Ensured the team consistently achieved its KPIs by balancing its tasks with requests from other teams, whilst also reporting the team’s progress every week to the CEO and CTO
Significantly grew the number of new users through executing on a thorough SEO plan as well as improving conversion across all of the most viewed pages, including a 133% increase of the most visited page through ideating and executing on a series of structural and design improvements
Setup a comprehensive AB testing strategy which did not previously exist, through encouraging a bias towards testing, alongside developing and integrating testing tools to support teams across the company
Scoped out and executed on a major website rebrand by developing a vision for what the website should achieve, supporting the new design in Figma, planning the development work and analysing its success